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[29th April, Dublin] Business All-Star accredited companies are defined as; progressive, indigenous Irish businesses which meet the highest standards of verified performance, trust, and customer-centricity.

This is an independently verified standard mark for indigenous businesses, based on rigorous selection criteria. The Accreditation is overseen by the prestigious All-Ireland Business Foundation, whose adjudication panel is chaired by Dr Briga Hynes of the Kemmy Business School at the University of Limerick and Kieran Ring, CEO of the Global Institute of Logistics

 

 

 

 

 

 

 

 

Responding to today’s announcement, Lynda Bolger, Marketing Consultant says,

“I’m super excited to have received this All-Star Accreditation. I am so honoured, it is a fantastic acknowledgement of our hard work, our commitment and our contribution that we have given to hundreds of small businesses around the island of Ireland. Our mission is to help small businesses grow and in doing so, strengthening their brand, their businesses and their community. Why? Because, small growing businesses give back to their communities, they employ local people and they donate to local charities.”

She continues: “We’re thrilled to be at this high standard and receive an accolade in recognition of how well we work as a team. I am forever grateful to have such wonderful people around me and fantastic businesses to work with. The Accreditation will give our customers the reassurance that they are dealing with a trustworthy company. In the future, it will give our potential customers confidence knowing they are dealing with a company that meets the highest standards of verified performance, trust and customer centricity.”

 

Kieran Ring, Deputy Chair on the Adjudication Board says, “This certificate verifies that Flag Lane Marketing has achieved AIBF 2021-1008 Business All-Stars Accreditation, in recognition of the company’s conduct in the areas of trust, performance and customer centricity. Flag Lane Marketing is hereby included in the AIBF Register Of Irish Business Excellence.”

Dr Hynes said the Accreditation, which is now held by over 450 firms, is needed by the thousands of small and medium businesses which operate to their own standards, but have nothing to measure them by. “We evaluate a company’s background, trustworthiness and performance, and we speak to customers, employees and vendors. We also anonymously approach the company as a customer and report back on the experience. The business goes through at least two interviews and is scored on every part of the process against set metrics”, she says.

 

Flag Lane Marketing is a marketing agency that is driven purely by the vision to help small businesses grow. In fact, it’s their mission to put marketing on the agenda for every single small business in Ireland. They believe so strongly in the power of clever and creative, and outside the box thinking  marketing that When they partner with businesses, they plan and execute smart and creative marketing solutions to inspire growth. The All-Ireland Business Foundation is a national body which accredits best-in-class Irish businesses as Business All-Stars. The Foundation also oversees the All-Ireland Business Summit while promoting peer dialogue amongst our members on an ongoing basis. The process to select the next group of Business All-Star accredited companies has begun and further information is available at businessallstars.ie

 

ENDS

AIBF PRESS CONTACT  Bronagh Loughlin, Media@aibf.ie   0861081334

FLAG LANE MARKETING Lynda Bolger  info@flaglanemarketing.com 0877072835

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